AI Insights · Timothy · January 2024
Top 5 Consumer Finance Apps on iOS in Portugal Q4 2023
Discover the performance trends of the top 5 consumer finance apps on iOS in Portugal during Q4 2023, featuring notable increases in downloads, revenue, and active users.
In the fourth quarter of 2023, the top 5 consumer finance apps on iOS in Portugal exhibited various trends in downloads, revenue, and active user engagement. Here’s a closer look at how these apps performed, based on data from Sensor Tower.
Splitwise: Splitwise saw notable revenue growth, starting at approximately $153 in late September and peaking at around $392 in mid-December. Downloads fluctuated, with a significant spike to 2.2K in the last week of December. Weekly active users showed a gradual decline, falling from 4.6K in late September to 3.7K by the end of December.
Cetelem: Cetelem’s downloads remained relatively stable, ranging from 720 to 844 throughout the quarter. The app did not generate any revenue during this period.
Nubank: Conta, Cartão e mais: Nubank experienced consistent download numbers, with a slight increase towards the end of the quarter, peaking at 720 in the last week of December. Weekly active users steadily increased from 11.8K in late September to 13.5K by the end of December.
Taptap Send: Money Transfer: Taptap Send saw a varied download trend, with a peak of 907 in late November. Active users increased from 746 in late September to over 1K by the end of December, reflecting growing user engagement.
Skrill - Pay & Transfer Money: Skrill’s downloads showed a gradual upward trend, with a notable peak of 616 in mid-December. Weekly active users increased from 1.5K in late September to about 1.8K by the end of December.
These insights provide a snapshot of the consumer finance app market in Portugal for Q4 2023. For more detailed analytics and trends, visit Sensor Tower.
